The SUNY New Paltz Student Association is the representative and governing body of SUNY New Paltz students. They wanted a brand to represent the school while also having its own slight twist. The logo is a variation on the school logo, with the same blue/orange combo. The way most of the branding is implemented is heavily different from the way the school uses theirs, but the similarities remain.
The website was designed to give NPSA a web presence where students/people could learn more about who they are and what they do, including filling out documents and seeing charters to every student group.
The website was designed to be responsive; to accommodate tablets, smartphones and any other mobile devices. It was built in WordPress, making it easily editable. Content can be added/removed/changed with a few clicks.
The mobile version of the website allows exactly the same functionality and information as the desktop version, but with an accommodating layout and structure. The branding is preserved as well, so the website “feels” the same and doesn’t look like a generic mobile template website.
Cody redesigned our website and made it really pop. He listened carefully to what we needed, who we were trying reach, and helped us to make it all less complicated. We are a student government, and our website serves many purposes for our current students, as well as those searching for the right college to attend. Most importantly, the site is as adaptable as our audience.— Linda Lendvay, New Paltz Student Association
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